athletes

Bryce Menzies hits SEMA 2016

2 years ago No comments

The ilabb reppin’, off-roading, record breaker Bryce Menzies was a crowd favourite at the prestigious SEMA auto show in Las Vegas last week after his incredible finish to his 2016 season.


SEMA (Specialty Equipment Market Association) serves the motor vehicle aftermarket by bringing together aftermarket manufacturers as well as original equipment manufacturers (OEM), car dealers, media, distributors, retailers and installers.

The SEMA show is the organisations biggest and most premier event of the year, showcasing everything to do with the auto industry.

The Off-Road section of the event is a relatively recent addition that has expanded massively, drawing in major crowds and a huge market for Off-Road vehicles and equipment.

Bryce was the star to see as well as his Pro2 Red Bull/Penzoil off-roader that he used to break the world off-road jump record earlier this year.

Although Bryce is recovering from shoulder surgery in September and has just had knee surgery in October, he managed to get to SEMA for 3 of the 4 days to meet fans and check out the sites at the show.

SEMA is an epic event that any auto enthusiast must check out in their lifetime. The ilabb team was super disappointed to miss out this year, but super stoked for Bryce to be doing so well with his recovery and showing the auto world just how epic off-road is.

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